This role seeks a Middleweight Creative Strategist to bridge creativity and performance, owning creative strategy for fast-growing D2C brands. You will translate insights into concepts, scripts, and testing frameworks that deliver measurable results. The strategist will collaborate with design, production, account management, and media buying teams to shape creative direction and optimize campaign output across Meta and TikTok.
Within the first 3–6 months, you will confidently own creative strategy across several accounts, with your concepts producing measurable performance improvements. Clients will trust your direction, and media teams will rely on your insights. You will contribute to a clear, structured testing roadmap, making creative output more efficient, consistent, and conversion-led.
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