Senior Staff Brand Designer at Discord

The role

This is a new role on Discord's Brand Team focused on maintaining a consistent identity and visual system across all surfaces. You will set the brand strategy, build guidelines, and enable other teams to use the brand effectively while grounding decisions in reasoning.

What you'll do

• Define brand strategy and architecture across master and sub-brands
• Evolve the visual identity system including logos and typography
• Build and maintain comprehensive brand guidelines and governance models
• Create self-serve brand portals and design kits for other teams
• Review and approve brand-facing work across marketing and product
• Apply brand identity to core surfaces like app icons and merch

What you'll bring

• Over 10 years of experience in brand or identity design
• Proven track record with gaming or games-adjacent brand systems
• Expertise in brand strategy positioning and architecture
• Experience writing guidelines and managing brand governance at scale
• Proficiency with AI tools and agents in brand design workflows

Your impact

You will establish a cohesive and scalable brand practice that ensures Discord's identity remains consistent as the platform grows. By empowering other teams through self-serve tools and clear guidelines, you will elevate the quality of brand-facing work across product, marketing, and partnerships.