Tidio

Warsaw

Brand Designer Lead

FULL TIME ON-SITE SENIOR
Posted about 1 month ago

Quick Summary

Role Overview

This Creative Lead position is a hybrid role consisting of seventy percent hands-on production and thirty percent team leadership. You will design and iterate performance creatives for Meta and TikTok while managing a team of two designers. The role involves owning the full creative loop from initial ideation and scripting to data-driven performance analysis.

Key Responsibilities

  • Design and iterate static ad creatives for Meta to drive conversions.
  • Produce end-to-end video ads and AI generated content from concept to delivery.
  • Analyze creative performance independently using Meta Ads Manager metrics.
  • Manage production workflows and budgets for the creative operation.
  • Research social media trends to build a pipeline of creative ideas.
  • Lead and mentor a team of designers to foster proactive ownership.

Requirements Snapshot

  • Hands-on experience designing performance ads for SaaS or e-commerce.
  • Proficiency in Figma and video editing tools like CapCut or Premiere.
  • Ability to analyze campaign results and translate data into creative iterations.
  • Experience using AI tools for video and user-generated content production.
  • Proven background in managing or mentoring other design professionals.

Expected Impact

You will build a high-performing creative operation that balances brand consistency with data-driven results to help the business scale. By optimizing ad performance and leading a proactive design team, you will directly influence the growth of a platform used by millions of users globally. Your work will bridge the gap between performance marketing and creative design to drive measurable business success.

This summary was generated from the original job posting (AI-assisted, human-reviewed). For full details, see the description below.

Job Description

Location: Warsaw (hybrid: 1-3 per week in the office)

Salary: 16.000 - 20.000 PLN B2B

Contract type: B2B

Tidio is the customer service platform that aligns AI and people, so businesses can scale without losing trust or the human touch. Our goal is to help entrepreneurs grow by making customer service more efficient while keeping it helpful.
Working at Tidio means impacting thousands of companies and millions of their users. But our clients are not the only ones who can grow with us. By joining Tidio, you can grow, too!


A few facts about us:

  • Our product is one of the world's leading AI customer service solutions, and our goal is to become no. 1

  • We are among the Top 50 AI and Customer Service Products in G2’s Best Software Awards 2024.

  • We currently rate at 4.7/5 in both Shopify and G2.

  • Our ML team was among the first in the world to launch an AI agent - (Lyro) for customer service! 🌍

  • Every month, our widget is viewed by 350 million unique users, which is 4% of the global population.

  • Currently, we hire over 150 fantastic people.

The Role

This is a 70% hands-on / 30% leadership role. The majority of your time you'll be in the work itself - designing, producing, and iterating performance creatives.
The remaining 30% is about leading: managing a team of 2 designers, giving direction, mentoring, and building a creative operation that runs with ownership and accountability.


You'll also set the direction for Brand and Web design across Tidio, Lyro, and Hubi - making sure everything your team ships is aligned with each brand's challenges and goals.

Requirements

As a Brand Designer Lead, you will be responsible for:

  • Staying across all three brands (Tidio, Lyro, Hubi) - understanding their challenges, positioning, and priorities to ensure design output stays aligned and purposeful.

  • Implementing new brand identity across website assets, presentation decks, and print materials, as well as conducting data analysis to evaluate brand performance

  • Leading and mentoring a team of 2 designers (Web& Performance) - giving direction, fostering a proactive, end-to-end ownership mindset, and holding people accountable in line with our values.

  • Owning the creative process end-to-end - from systemizing production workflows and managing budgets to making data-driven decisions on what to scale or cut.

  • Overseeing and producing all necessary materials throughout the rebranding process.

  • Stacking and managing AI tools for video and UGC production (Runway, Sora, HeyGen, Arcads, Captions, Creatify, ElevenLabs, Kling, etc.) - choosing the right tool for the job, not the other way around.

You are the perfect candidate if you have:

  • Hands-on experience designing performance assets for SaaS, e-commerce, or D2C.

  • Proven experience translating brand guidelines into digital and print deliverables, including websites, decks, and collateral, supported by data-driven performance evaluation.

  • Strong project and production management skills - you can run a multi-brand creative operation, juggle freelancers and internal stakeholders, and keep quality high without bottlenecks.

  • A strong understanding of the paid social funnel - you know how hook, body, and CTA work together, and what separates a top-funnel creative from a retargeting one.

  • Experience managing or mentoring designers - you know how to give direction without micromanaging and how to build accountability into team culture.

  • The ability to balance hands-on craft with team leadership - comfortable spending the majority of your time executing at a senior/staff level while also owning people, process, and direction.

What we offer:

  • Hybrid work model with flexible hours.

  • 26 days off guaranteed in a year.

  • Great development opportunities – company-supported courses and conferences.

  • Individual work tools – MacBook Pro, Dell screen, JBL headphones. You can tailor the equipment to your needs!

  • Mental well-being program – individual therapy sessions and resources for employees.

  • Sport & wellness benefit.

  • Free access to one of the most popular e-book/audiobook services.

  • Regular social events (company-wide offsites, team events).

  • Budget for 1:1 English language classes.

Diversity Statement

One of Tidio’s core values is to play fair. Therefore, we treat all candidates equally. We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, or disability status. This means recruitment and selection of talent to Tidio is only based on individual merit and qualifications directly related to professional competence.

We now rate at 4.4/5

83% recommend us to a friend👇

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