Base Power Company

Austin, TX

Design Intern at Base Power Company

ON-SITE MID
Posted 16 days ago
Base Power Company logo

Company snapshot

Base Power Company

Base Power provides affordable and reliable home backup power solutions that significantly reduce costs compared to traditional generators, offering a seamless installation process and expert support for homeowners in select areas.

Utilities Energy Renewables & Environment Home Improvement
HQ
Austin, Texas, United States
Founded
2023

Quick Summary

Role Overview

Base is seeking a Design Intern to join the Creative team and work across paid ads, brand campaigns, and visual systems. You will collaborate with designers and marketers to produce creative that resonates with homeowners and helps rebuild the foundation of modern electricity.

Key Responsibilities

  • Design creative assets weekly across paid, brand, and campaign channels
  • Build and maintain reusable Figma template systems for the team
  • Conduct competitive research on brands in energy and consumer sectors
  • Organize a library of top-performing creative assets and formats
  • Iterate on design concepts based on performance data and creative instinct
  • Maintain and push forward the visual identity within the brand system

Requirements Snapshot

  • Strong visual design fundamentals in typography, color, and layout
  • Working proficiency in Figma including components and auto layout
  • Portfolio demonstrating design range and high aesthetic taste
  • Ability to manage time across multiple deliverables in a fast-paced environment
  • Comfort with giving and receiving direct feedback to iterate quickly

Expected Impact

You will own real output from week one by designing work that ships to the market and building tools your teammates actually use. Your work will directly shape how Base shows up to customers and help the company learn what resonates with homeowners across the country.

A DesignJobs.World summary of the employer's posting, written to highlight scope, requirements, and fit (AI-assisted, human-reviewed). For full details, see the description below.

Job Description

About Base

Base is America’s next-generation power company. We’re rebuilding the foundation of modern civilization–electricity–by deploying a vast network of distributed batteries that is transforming today’s fragile, centralized grid into a resilient and abundant system. We are engineers, operators, and creatives solving some of the most complex, interdisciplinary challenges of our time.

About the Role

We're looking for a Design Intern to join our Creative team this spring/next summer and work across some of Base's fastest-moving channels: paid ads, brand campaigns, and the visual systems that hold it all together. You'll work alongside our designers and marketing team to produce creative that stops people mid-scroll, build scalable template systems in Figma, and help us learn what resonates with homeowners across the country.

This isn't a "shadow someone and take notes" internship. You'll own real output from week one — designing work that ships to the market, building tools your teammates actually use, and shaping how Base shows up wherever people see us. If you're excited about the intersection of brand, performance, and craft, this is the role.

What You'll Do

  • Design creative on a weekly cadence across paid, brand, and campaign work, working within Base's brand system while pushing the work forward visually.

  • Build and maintain reusable Figma template systems that both the design and marketing teams can use to quickly spin up new variations without starting from scratch.

  • Conduct competitive research — studying what other brands (in energy, DTC, home services, and beyond) are running across channels — and bring back ideas worth testing.

  • Organize and build a library of our top-performing creative so the marketing team has a go-to resource for proven templates and formats.

  • Collaborate with designers and marketers to iterate on concepts based on performance data and creative instinct.

What You'll Bring

  • Strong visual design fundamentals — typography, color, layout, hierarchy — with a portfolio that shows range and taste.

  • Working proficiency in Figma, including components, auto layout, and an understanding of how to build templates others can use without breaking.

  • Genuine curiosity about what makes design work — you pay attention to the creative around you and have opinions about it.

  • Ability to move quickly and manage your own time across multiple deliverables without losing quality.

  • Comfort giving and receiving direct feedback — our team iterates fast and ego slows things down.

About the Team

The Creative team owns how Base looks, sounds, and feels. Brand campaigns, paid ads, photography, illustration, all of it. We’re five people who like each other a lot and take the work seriously without taking ourselves too seriously. The work is real — we’re building a consumer brand in an industry that’s never had one — and it ships fast. You’ll learn a ton, make things people actually see, and have FUN. Come build with us.

Please note: Base is a startup, which means priorities shift and evolve quickly. Your role may expand or change based on the needs of the business at any given time, so the responsibilities listed may not be exhaustive.

Our Values

  • First Principles Thinking: Question assumptions. Principles > rules.

  • Operate at Base Pace: Focus on what matters, act quickly, and learn by doing.

  • Give & Get Feedback: Be direct, be humble, and maintain a growth mindset.

  • Everyone’s an Owner: Follow through on commitments and own results.

  • Strong Opinions, Loosely Held: Drive clarity and make calls with imperfect information.

  • Committed to the Mission: Rebuilding the grid is a big challenge. We work hard because we care deeply about the impact we’re creating. We work in-person. It’s not a 9-to-5. We are all-in.

  • Fun & Optimism Coexist with Grit: Collaboration and celebration coincide with the intensity of building real things.

Do the best work of your life at Base.

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