Design Leader, Emerging Products at Asana

Role Overview

As a hands-on Design Leader for Emerging Products, you will shape the future of Asana Service Management and Command by Asana. This 0 to 1 leadership role involves defining product vision and crafting experiences to achieve product-market fit in early-stage environments.

Key Responsibilities

• Own the end-to-end design strategy and product vision for emerging product lines.
• Maintain a hands-on approach to design craft while balancing speed and quality.
• Integrate AI tools into design workflows and champion human-centered AI experiences.
• Build and mentor a globally distributed product design team as the space grows.
• Collaborate with research to validate problem spaces for IT and HR personas.
• Represent design in strategic reviews with senior and executive leadership.

Requirements Snapshot

• Proven track record of leading product design from zero to one.
• Experience hiring and developing design teams in fast-paced environments.
• Strong systems thinking skills with expertise in cross-functional collaboration.
• Fluency with emerging AI tools for both workflows and product features.
• Familiarity with service management workflows or developer-facing platforms.

Expected Impact

You will drive outsized impact on company-level investments and roadmaps by defining the design vision for new product categories. Your leadership will directly influence product-market fit and establish scalable design patterns for the company's emerging portfolio.