Joy_

Berlin

UI/UX Designer (m/f/d)

FULL TIME ON-SITE MID
Posted 3 days ago

Quick Summary

Role Overview

Joy_ is seeking a UI/UX Designer to lead the creative direction of their modern gifting platform and e-commerce infrastructure. You will own the design DNA across consumer flows, B2B portals, and brand identity to make gifting personal and enchanting.

Key Responsibilities

  • Design end-to-end user flows from wireframes to high-fidelity interactive prototypes
  • Build and maintain a scalable design system with reusable components and patterns
  • Shape the brand identity across web, product, and marketing touchpoints
  • Collaborate with engineers and founders to implement and refine product features
  • Conduct user research and testing to iterate based on real insights
  • Balance aesthetic beauty with intuitive usability and conversion optimization

Requirements Snapshot

  • Two to three years of professional UI/UX design experience in product environments
  • Exceptional visual design skills including typography, color, and layout
  • Advanced proficiency in Figma for building organized and scalable design files
  • Experience developing or contributing to design systems and component libraries
  • Fluency in both German and English to support international and local users

Expected Impact

You will define the visual and functional identity of a fast-growing startup, transforming transactional gift cards into magical experiences. By bridging the gap between aesthetics and efficiency, your work will directly influence how thousands of users discover and share joy through a unified e-commerce infrastructure.

This summary was generated from the original job posting (AI-assisted, human-reviewed). For full details, see the description below.

Job Description

At Joy_, we believe gifting should feel personal, playful, and full of surprise - basically everything today's gift cards are not. We're here to reimagine gifting for the modern world, turning it from a transactional experience into a token of love, customizable, meaningful, and radically flexible.

Our universal gift card can be personalized endlessly and redeemed for every product in every online store. That means one gift card = the whole internet.

But we're not stopping there. We're building the gifting backbone of e-commerce, a product concierge powered by AI that turns intent into instant access. Our infrastructure stitches together live merchant feeds, intelligent search, and instant checkout so brands can offer any product online, in real time, through a single API.

Backed by industry experts and angel investors, we've raised our seed round and are growing fast, now hopefully with you.

Tasks

As our UI/UX Designer, you'll be the creative force behind every touchpoint of the Joy_ experience, from the moment someone discovers us to the instant a gift brings joy to its recipient.

You'll shape how Joy_ looks, feels, and works across:

Consumer experiences - gift card personalization flows, redemption journeys, and delight-driven touchpoints that make gifting magical

B2B partner portals - self-serve dashboards, analytics views, and integrations that feel as polished as our consumer product

Marketing & brand - landing pages, campaigns, and storytelling that captures what makes Joy_ different

Product infrastructure - building and evolving our design system to scale beautifully across all experiences

You'll work closely with our engineering team to bring designs to life, and with our commercial team to ensure every customer touchpoint reflects the Joy_ promise: aesthetics, efficiency, and joy.

In short: You'll own the design DNA of Joy_ - making sure every pixel, flow, and interaction feels effortless and enchanting.

What you'll do

Design end-to-end experiences - from wireframes and user flows to high-fidelity UI and interactive prototypes

Build and maintain our design system - creating reusable components, patterns, and guidelines that keep Joy_ consistent and beautiful

Shape our brand identity - ensuring every touchpoint (web, product, marketing) feels cohesive and unmistakably Joy_

Collaborate cross-functionally - partner with engineers on implementation, with founders on product strategy, and with commercial teams on customer-facing materials

Run user research and testing - talk to users, analyze feedback, and iterate based on real insights

Balance beauty with usability - design interfaces that are not just stunning but intuitive, accessible, and conversion-optimized

Move fast and iterate - ship designs quickly, learn from real usage, and refine continuously

Requirements

What we're looking for

2-3 years of professional experience in UI/UX design, ideally in product-focused environments (startups, agencies, or e-commerce)

Strong UI design skills - you have an exceptional eye for typography, color, layout, spacing, and visual hierarchy

Solid UX foundation - comfortable creating user flows, wireframes, and prototypes, but you shine brightest when crafting beautiful interfaces

Figma mastery - you live in Figma and know how to build scalable, well-organized design files

Design system thinking - experience building or contributing to component libraries and design tokens

Collaboration mindset - you work well with developers and can communicate design decisions clearly

German fluency - you're comfortable working in German and English (our team is international, but German-speaking users are core to our audience)

Portfolio that shows range - from consumer-facing flows to complex dashboards, we want to see your versatility

Nice to have

Experience designing for e-commerce, fintech, payments, or gifting products

Familiarity with HTML/CSS (you don't need to code, but understanding constraints helps)

Motion design or micro-interaction skills

Illustration or iconography capabilities

Experience with user research, A/B testing, or analytics tools

Knowledge of accessibility standards (WCAG)

Exposure to brand design or marketing assets

Benefits

How we work & what you get

Design ownership from day one - you're not executing someone else's vision. You're shaping ours.

Small team, big impact - see your designs go live fast and directly influence how thousands experience Joy_

Remote-first & flexible - work from anywhere in CET ±2h with the freedom to structure your day

Close collaboration - work directly with founders and a lean, senior team that values your input

Competitive salary + meaningful equity - we want you to win with us as Joy_ grows

Purposeful product - build experiences that make giving (and getting) gifts more personal, sustainable, and joyful

How we think

We think like caring jesters - joyful, kind, clever. We challenge the status quo by staying light on our feet and bold in our ambition. Our compass?

Aesthetics. Efficiency. Joy.

We believe gifting is about delight - and delight comes from design, thoughtfulness, and a little magic. That's the experience we're building: not just easy, but enchanting.

Sound like you?

Attach your portfolio and CV, plus a quick note with the following question:

5 things you would improve (and how) on our website and buying flow.

Only applications that include this will be considered.

We can't wait to see what you create. 🎁

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At Joy_, we place great value on equal opportunities. We believe that an outstanding work environment should reflect a diversity of backgrounds, talents, and thoughts. Together, we grow as a team based on our individual strengths. Every personnel decision is made solely based on qualifications, performance, and the requirements of the company.

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