Senior Performance Creative Strategist at Newform

The role

The Senior Performance Creative Strategist leads creative strategy and execution for high-growth brands to drive measurable results through paid ads. This role involves owning the entire process from performance insights and concept development to production and iterative testing.

What you'll do

• Manage creative strategy and execution for assigned high-growth clients
• Convert performance data into actionable creative strategies and test plans
• Lead the development of concepts and scripts for diverse ad formats
• Direct in-house teams and external creators through the production process
• Analyze ad performance to identify successful creative signals and trends
• Oversee production workflows to maintain quality and meet delivery timelines

What you'll bring

• Five to seven years of experience in performance creative strategy
• Exceptional writing and storytelling skills focused on direct response
• Proficiency in translating performance data into creative hypotheses
• Experience managing client relationships and presenting strategic recommendations
• Strong organizational skills to handle multiple production workflows simultaneously

Your impact

You will directly influence the growth of category-disrupting brands by turning creative into a measurable and repeatable system. Your work will bridge the gap between data and production, ensuring that every ad produced contributes to a smarter, more effective media spend strategy.