thetalo.co

EMEA (Remote)

Creative Strategist – DTC & Performance Marketing at thetalo.co

REMOTE MID
Posted 2 days ago

Quick Summary

Role Overview

OrgBuild is recruiting Creative Strategists at various experience levels for fast-growing DTC ecommerce brands and performance marketing agencies. These remote roles involve developing and executing creative strategies to drive growth through direct-response advertising.

Key Responsibilities

  • Conduct customer and competitor research to identify market opportunities.
  • Develop direct-response concepts and write scripts for UGC and VSLs.
  • Analyze Meta creative performance metrics to guide optimization decisions.
  • Build creative testing plans and repeatable strategic frameworks.
  • Collaborate with media buyers and designers to produce high-performing ads.
  • Use AI tools to support research and creative development processes.

Requirements Snapshot

  • Experience in creative strategy or direct-response marketing for DTC brands.
  • Proficiency in analyzing Meta performance metrics like ROAS and CPA.
  • Strong copywriting skills for scripts and landing page content.
  • Ability to develop concepts based on customer psychology insights.
  • Proven track record of managing or scaling advertising budgets.

Expected Impact

Successful candidates will improve advertising efficiency by identifying winning creative hooks and scaling successful campaigns. They will bridge the gap between data analysis and creative execution to drive measurable revenue growth for diverse ecommerce clients.

A DesignJobs.World summary of the employer's posting, written to highlight scope, requirements, and fit (AI-assisted, human-reviewed). For full details, see the description below.

Job Description

Creative Strategist – DTC & Performance Marketing

Remote | Full-Time | $2,500–$8,000+ USD per month

OrgBuild is recruiting Creative Strategists on behalf of multiple fast-growing DTC ecommerce brands and performance marketing agencies.

We are currently hiring across several experience levels, including Junior Creative Strategist, Creative Strategist, Senior Creative Strategist, and Creative Strategy Lead. Candidates will be considered for suitable opportunities based on their experience, strengths, industry background, compensation expectations, availability, and preferred working environment.

The Opportunities

Depending on the position, you may:

Work in-house with a dedicated DTC ecommerce brandSupport multiple clients within a creative or performance marketing agencyOperate as a hands-on individual contributorLead strategists, editors, designers, creators, or creative pods

Our clients operate across beauty, skincare, supplements, health and wellness, haircare, fragrance, personal care, pet wellness, retail, and general DTC ecommerce.

Responsibilities

Responsibilities will vary according to the position and level of seniority but may include:

Conducting customer, competitor, and market researchDeveloping direct-response concepts, hooks, angles, and offersWriting UGC scripts, VSLs, advertorials, listicles, landing-page copy, and creative briefsTurning customer psychology and voice-of-customer insights into compelling advertisingAnalyzing Meta creative performance using metrics such as spend, CPA, ROAS, CTR, hook rate, and conversion rateIdentifying why advertisements succeed or underperform and recommending what to stop, iterate, or scaleBuilding creative testing plans and repeatable strategic frameworksCollaborating with media buyers, editors, designers, creators, and growth teamsUsing AI tools to support research, ideation, scripting, and creative developmentMentoring strategists or leading creative teams in senior-level positionsCandidate Profile

We are interested in candidates with experience in one or more of the following areas:

Creative strategyDirect-response marketing or copywritingPerformance creativePaid social advertisingUGC or VSL scriptwritingCustomer and competitor researchMeta creative-performance analysisCreative testing and iterationDTC ecommerce marketingJunior-Level Candidates

You should ideally have:

One to three years of relevant experienceA foundation in direct-response creative, copywriting, or paid socialExperience developing concepts, hooks, scripts, or creative briefsStrong research skills and an understanding of customer psychologyThe ability to apply feedback and improve quicklyA desire to develop into a high-performing Creative StrategistSenior and Lead-Level Candidates

You should ideally have:

Three to five or more years of creative strategy or direct-response experienceExperience supporting performance-focused DTC brands or agenciesExamples of advertisements you developed that achieved meaningful spend or measurable resultsStrong knowledge of Meta creative performance and testingThe ability to independently develop concepts, analyze results, and determine the next testing directionExperience working with meaningful advertising budgets, ideally at six- or seven-figure monthly scaleLeadership, mentoring, or team-management experience for Lead-level opportunitiesValuable Creative Experience

Experience across any of the following formats is valuable:

UGC and creator-led advertisementsTalking-head advertisementsVSLsStatic advertisementsAnimation and motion graphicsAI-generated creativeAdvertorials and listiclesLanding pages and ecommerce funnelsMeta and TikTok paid-social creativeCompensation

Compensation depends on the position, experience level, proven performance, required working hours, and client requirements.

Junior opportunities: Typically $2,500–$4,000 USD per monthSenior and Lead opportunities: Typically $4,000–$8,000+ USD per monthSelected positions may include performance-based incentives or bonusesHow to Apply

Complete one application to be considered for suitable current and upcoming Creative Strategist opportunities. We will assess your profile based on your experience, industry background, creative strengths, proven results, availability, compensation expectations, and preferred working environment.

Apply here: https://forms.gle/hNSegMoPtB4TZ8Kg6

Due to the volume of applications, only shortlisted candidates will be contacted.

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