Creative Strategy Lead (Director) at TubeScience

Role Overview

TubeScience is seeking a Creative Strategy Lead to bridge creative vision with data-driven decision making for performance video campaigns. Based in Los Angeles, this role involves leading innovative strategies and managing high-value client portfolios to drive transformative results.

Key Responsibilities

• Guide the development of innovative creative strategies across client portfolios
• Analyze campaign metrics to identify trends and performance insights
• Translate data-driven findings into actionable creative direction
• Oversee multiple high-value client portfolios to ensure goal alignment
• Lead decision making processes based on performance metrics
• Collaborate with teams to bridge creative excellence and performance metrics

Requirements Snapshot

• Five or more years of experience leading performance marketing creative strategy
• Proven track record of exceeding performance benchmarks through innovation
• Strong portfolio demonstrating successful paid social media campaigns
• Advanced understanding of performance metrics and analytics tools
• Strategic leadership skills with deep creative expertise

Expected Impact

The Creative Strategy Lead will ensure that creative strategies consistently outperform industry benchmarks and lead to breakthrough approaches. By building and maintaining high-performing client portfolios, this role will drive significant growth and shape the future of digital advertising for the agency.