AVIV Group

Berlin

Senior Mixed-Methods User Researcher

FULL TIME ON-SITE SENIOR
Posted about 2 months ago

Quick Summary

Role Overview

This Berlin-based role involves driving end-to-end mixed methods research for digital products. You will combine qualitative insights with quantitative data to influence product roadmaps and establish continuous discovery loops.

Key Responsibilities

  • Design and execute qualitative and quantitative research studies
  • Manage the full research lifecycle from scoping to reporting
  • Utilize AI tools to accelerate data synthesis and pattern detection
  • Translate multi-source data into strategic recommendations for stakeholders
  • Conduct localized user research in native German
  • Collaborate with global teams using fluent English

Requirements Snapshot

  • Minimum of six years in user and market research
  • Native-level German proficiency and fluent English skills
  • Residency or base in Berlin
  • Proficiency with data analysis tools like SQL or Python
  • Experience utilizing product KPIs to identify UX friction

Expected Impact

You will directly influence product roadmaps by moving beyond one-off studies to establish continuous discovery loops across the organization. Your work will bridge the gap between user needs and business goals, driving funnel optimization and proving research ROI through data-driven insights.

This summary was generated from the original job posting (AI-assisted, human-reviewed). For full details, see the description below.

Job Description

Job Description

The role 
A strategic Mixed Methods User Researcher based in Berlin, responsible for driving end-to-end research for our digital products. You will merge deep qualitative insights with robust quantitative data to directly influence product roadmaps, moving beyond one-off studies to establish continuous discovery loops across the organization.

WE ARE LOOKING FOR AN INDIVIDUAL WHO CAN:

  • Design and execute both qualitative (interviews, usability testing) and quantitative research (complex survey design, behavioral analytics).
  • Own the entire research lifecycle independently, from scoping and recruiting to synthesis and actionable reporting.
  • Leverage modern AI tools for research operations (e.g., data synthesis, transcription, pattern detection, machine readable reporting) to accelerate timelines.
  • Translate complex, multi-source data into compelling stories and strategic recommendations for Product, Design, Marketing and Engineering teams, among others.
  • Conduct localized, nuanced user research in native German while collaborating seamlessly with global teams in fluent English.
     

Qualifications

  • Experience: At least 6 years of user and market research experience in digital product or service companies. Experience researching B2B customers is a plus.
  • Language: Native-level German proficiency and fluent English.
  • Location: Based in Berlin.
  • Technical Skills: Strong data literacy and proficiency with querying/analysis tools (e.g., SQL, R, Python, or advanced Excel) alongside deep qualitative frameworks.
  • Soft Skills: High emotional intelligence to evaluate user trust and adoption, with the business acumen to prove research ROI.
  • Growth Mindset: Proven experience utilizing product KPIs and health metrics to identify UX friction and drive funnel optimization strategies.
  • Bonus (Ideal): Prior experience working with digital marketplaces.

Additional Information

What We Offer:

  • Ownership of a meaningful product domain with real business impact.
  • A data-driven and collaborative Product & Tech culture.
  • High visibility and influence within the organization.
  • Competitive compensation and benefits.
  • Hybrid working model.
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