🧠 Senior Creative Strategist AASCS001Create Winners. Unlock Spend. Scale Brands to $1M+/Month.
Job SnapshotSeniority: SeniorSchedule: Approximately 9 AM–5 PM CET, with flexibility for UK, Western European, or Dubai-aligned hoursCompensation: Target base of $5,000–$6,000 USD/month, flexible for exceptional talent + Performance BonusThis is not a role for someone looking to break into creative strategy.We’re looking for a proven Senior Creative Strategist who has spent years inside high-performing creative agencies, understands the Western DTC market deeply, and has already helped produce Meta ad creatives capable of absorbing serious spend.Your job is simple to define and difficult to execute:Develop creative that gives 7–9 figure e-commerce brands the ability to scale.We want someone who has seen what elite creative strategy looks like, can prove they’ve produced ads that spent $100K+ per individual ad, and can take ownership without needing constant direction.
About the CompanyThe company is a performance marketing agency helping e-commerce brands scale through Meta Ads and done-for-you performance creative.We work primarily with 7–9 figure e-commerce brands, alongside select SaaS and service businesses.Our model combines media buying with full-funnel creative involvement. We don’t treat creative as an isolated design function. Creative is one of the primary levers we use to help brands increase spend while maintaining performance.We’re a senior-only team with direct founder involvement, a high standard for execution, and a clear objective:Create ads that scale.
The Role OverviewAs Senior Creative Strategist, you’ll own the strategic thinking behind performance creatives built to support aggressive Meta Ads scaling.You’ll research markets, customers, competitors, offers, angles, and existing performance data. You’ll translate those insights into detailed briefs for video and static ads, then work through revisions to make sure the finished creative meets the strategic intent.The primary outcome is not simply more creatives.It is more scalable creatives.We work with brands that may need to move from roughly $100K/month to $1M/month in ad spend. Creative needs to support that growth.You’ll be expected to understand why an ad should work before it launches, interpret why it did or didn’t work afterward, and use those learnings to develop the next iteration.
ResponsibilitiesYou will be accountable for:Developing performance-focused creative strategies that give brands more opportunities to scale Meta ad spend.Producing detailed video and static ad briefs grounded in customer research, market awareness, proven concepts, and performance data.Identifying winning angles, hooks, formats, and concepts rather than relying on generic creative ideation.Reviewing edited creatives and providing precise revision feedback so execution stays aligned with the underlying strategy.Turning performance learnings into the next round of creative tests, creating an ongoing feedback loop between creative strategy and media buying.You’ll also be expected to understand the wider account context. We are not looking for someone who throws briefs over the wall and considers the job finished.You own the thinking behind the creative and its ability to contribute to growth.
What Success Looks LikeYou’re succeeding when:Your creative concepts consistently produce ads capable of absorbing meaningful spend.Clients can scale Meta budgets because they have a stronger pipeline of viable creative.Your briefs are clear enough that editors and creators understand exactly what needs to be produced and why.Your revision feedback materially improves the final ad rather than focusing on subjective preferences.You identify patterns across winners and losers and turn those insights into stronger future tests.You can point to individual ads that have scaled to $100K+ in spend.You operate independently and proactively without requiring significant day-to-day founder management.At the highest level, your performance is measured by whether your creative strategy helps our clients spend more profitably and scale further.
Required ExperienceThis is a Senior-level position because we need proven judgment—not someone who still needs to be taught the fundamentals of creative strategy.You should have:Several years of dedicated creative strategy experience.Experience working at credible, high-performing creative or performance marketing agencies.Deep experience creating strategy for DTC/e-commerce Meta advertising.Strong familiarity with Western consumer culture and the Western DTC market.Experience working with large, fast-scaling brands.A sophisticated understanding of creative research, customer psychology, hooks, angles, offers, concepts, and testing.Experience working within established creative agency processes and collaborating with editors, media buyers, and other performance-focused team members.Strong written communication and the ability to turn strategy into clear, actionable briefs.The Proof MattersAs part of our evaluation, we will ask you to show examples of ads you strategically contributed to that reached at least $100K in spend per ad.Be prepared to provide proof of spend alongside the script/creative and explain the strategy behind it.If your experience is primarily copywriting, content creation, social media, or general marketing rather than senior performance creative strategy, this role is unlikely to be the right fit.
Tools / EnvironmentYou’ll work with tools including:Meta Ads ManagerClaudeAsanaFrameNotionAtriaCreative and market research toolsMore important than knowing every tool on day one is being comfortable inside a modern, fast-moving performance creative workflow.Working EnvironmentThe company is:Fast-pacedRemotePerformance-drivenCasual but professionalHigh-accountabilityLow on hand-holdingFocused on Western markets and European-aligned working hoursYou’ll have access to the founder, but this role is designed for someone who needs less than an hour of direct support per day, not continuous management.
Compensation & BenefitsOur current target is:$5,000–$6,000 USD/month base + Performance BonusWe are flexible for exceptional candidates with a genuinely elite track record.If your experience, portfolio, and performance history justify a higher number, we’re open to discussing it.The priority is finding the right person—not forcing peak talent into an arbitrary compensation band.
Hiring ProcessWe’re looking to fill this role within approximately 2 weeks, so the process will move quickly.Application → Experience & Portfolio Review → Interview → Practical Creative Strategy Task → OfferThe practical evaluation will involve work similar to what you’ll actually do in the role: developing a strategic brief for video and static performance ads.We’re interested in how you think, not in giving you abstract interview exercises.
Who Thrives HereYou’ll thrive here if you are:Proactive. You identify opportunities, problems, and next steps without waiting to be told.Accountable. You care about whether the creative performs—not simply whether your brief was delivered on time.Punctual and dependable. You operate at a senior level and other people can confidently build their work around yours.You’ll probably enjoy this role if you like studying why ads win, obsessing over customer psychology, turning performance data into new creative hypotheses, and working alongside people who care about execution quality.You should be comfortable having your work judged by results.
Who Will StruggleThis will not be a strong fit if you:Need substantial day-to-day management.Have mostly worked as a copywriter rather than a creative strategist.Have never operated inside a high-level performance creative agency.Cannot demonstrate creatives that have scaled to significant spend.Prefer subjective brand creative over measurable direct-response performance.Wait for instructions instead of proactively identifying what needs to happen next.Are uncomfortable being accountable for the commercial impact of your creative decisions.
Application CTAIf you’ve spent years inside serious performance creative teams and can prove you know how to develop ads that scale, we want to hear from you.When applying, come prepared to show your strongest examples of $100K+ spend ads, including:👉Apply here: https://forms.gle/h7fss53KKVHp4VNW9
We’re not looking for someone who can simply write good ads.We’re looking for a Senior Creative Strategist who can help create the volume and quality of winning creative required to take brands from $100K to $1M+ in monthly ad spend.
Please note: due to the volume of applications, only shortlisted candidates will be contacted.
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