Senior Brand Designer, Web at Synthesia

The role

Synthesia is seeking a Senior Web Designer to shape the digital presence of the world’s leading AI video platform. Reporting to the Director of Brand Design, you will join a team of designers to create high-impact web experiences and product launches. This role is based in London or Europe and involves close collaboration with Growth, Product Marketing, and Web Engineering teams.

What you'll do

• Design and own high-impact pages across the main website including homepage and pricing
• Create standout hero moments and clear storytelling for major product launches
• Develop interactive pages and product demos that allow users to experience the platform
• Optimize conversion rates by improving hierarchy and sign-up flows using data
• Evolve the web design system including components and templates for scalability
• Manage the design process from Figma to live production including QA and handoff

What you'll bring

• Strong portfolio of live web work demonstrating exceptional visual craft and systems thinking
• Proven experience designing for conversion with evidence of measurable business impact
• Deep expertise in Figma and component-based design systems including auto layout
• Experience designing modular and responsive websites with a focus on accessibility
• Ability to translate complex products into clear and compelling web experiences

Your impact

You will directly influence how millions of users perceive and interact with Synthesia by delivering high-quality web experiences that drive growth. By evolving the web design system and optimizing conversion flows, you will enable the company to scale its digital presence efficiently. Your work will bridge the gap between brand storytelling and technical execution, ensuring a seamless and impactful user journey.