**ROLE_OVERVIEW:** This role is for a Product Designer II on Instacart's Ads Experience team, focusing on redefining shoppable media through engaging advertising experiences. The designer will work within a complex ecosystem, balancing the needs of customers, retailers, and advertisers to enhance discovery and storytelling across the Instacart platform. This position involves designing native ad experiences for consumer-facing apps and Caper Carts, driving strong performance for advertisers while maintaining a user-centered approach. **KEY_RESPONSIBILITIES:** * Design and deliver end-to-end solutions for the consumer advertising platform, integrating seamlessly into the shopping journey. * Explore complex problem spaces, using data and experimentation to evaluate ad performance, relevance, and engagement. * Collaborate with other consumer-facing teams to establish shared understanding and solve complex challenges. * Create and present compelling ideas showcasing Instacart’s advertising platform to brands. * Develop and utilize design systems in Figma, ensuring WCAG accessibility standards are met. * Evolve ad experiences to increase customer engagement through personalized and differentiated content. **REQUIREMENTS_SNAPSHOT:** * 3+ years of experience in digital product design, preferably in consumer products or advertising. * Comfortable collaborating closely with product and engineering partners. * Demonstrated success with iterative environments, A/B testing, or data-driven decision-making. * Exceptional communication skills for cross-functional collaboration. * Strong portfolio showcasing problem-solving skills and high-caliber design (link required). **EXPECTED_IMPACT:** The Product Designer II will significantly impact Instacart's advertising business by creating innovative, native ad experiences that benefit customers, retailers, and brands. This role will drive increased customer engagement, enhance product discovery, and deliver strong performance for advertisers, ultimately contributing to Instacart's mission of providing access to food and building a world-class shopping platform. **WHY_APPLY:** * Join a rapidly growing part of Instacart's business, redefining shoppable media and advertising experiences. * Work within an innovative and collaborative design team committed to design excellence, curiosity, empathy, and creativity. * Contribute to an essential service that impacts millions of people, with the flexibility of a "Flex First" remote work policy.
This summary was generated from the original job posting (AI-assisted, human-reviewed). For full details, visit the company's site.
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