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thetalo.co

EMEA (Remote)

Creative Strategist at thetalo.co

REMOTE MID
Posted 1 day ago

Quick Summary

Role Overview

This Performance Creative Strategist role involves leading a creative pod for a premium DTC pet brand scaling toward 100 million dollars. You will translate research and performance data into high-volume ad concepts and VSLs to drive growth on Meta.

Key Responsibilities

  • Deliver fifteen or more ad briefs per week unprompted
  • Brief short and long form VSLs from angle to script
  • Translate Northbeam and Meta data into new creative concepts
  • Conduct customer and competitor research to identify winning angles
  • Manage a pod of video editors to ensure weekly production volume
  • Produce monthly and quarterly performance reports to guide scaling decisions

Requirements Snapshot

  • Three or more years of performance creative experience for DTC brands
  • Proven direct response VSL copywriting skills for various formats
  • Experience managing accounts with over 200,000 dollars in monthly spend
  • Proficiency in using an AI stack within a production environment
  • Fluent English communication skills for briefing and reporting

Expected Impact

The strategist will drive significant revenue growth by consistently finding and scaling new winning ad concepts. By owning the full creative loop and maintaining high production volume, this role ensures the brand's 2 million dollar monthly Meta spend remains efficient and effective.

A DesignJobs.World summary of the employer's posting, written to highlight scope, requirements, and fit (AI-assisted, human-reviewed). For full details, see the description below.

Job Description

Creative Strategist KSCS001

Hiring: a Performance Creative Strategist (Meta, VSL & DR) for a premium DTC pet brand scaling toward $100m+.

The media buying works. $2,000,000+ goes into Meta every month.Produce winning ads, and more of them. You turn research and performance data into clear briefs and lead a pod of video editors who ship new ad concepts every week. Success is a pod that hits its volume every week and keeps finding new winners that scale the ad account.You own the full loop: research → concept → script → brief → production → performance read → next round. Working directly with the founders, alongside editors and performance marketers.

What you'll own:✅ 15+ ad briefs shipping per week, unprompted✅ VSLs briefed end to end — angle, hook, script, structure — short and long form✅ Northbeam and Meta Ads data turned into the next round of concepts✅ Customer and competitor research that keeps fresh winning angles coming✅ Monthly and quarterly reports, plus the call on what to scale nextWhat you need:✅ 3+ years in performance creative for DTC brands or a creative agency✅ Proven VSL copywriting on direct response brands, short and long form✅ Accounts spending $200k+ per month✅ An AI stack already running in production✅ Fluent English

What you get:💰 3,000–5,500/month + % of ad spend + performance bonus🌍 Fully remote📈 Direct line to the founders. Judged on spend and results, not documents.

Apply here: https://www.orgboard.co/jobs/ba31264f2e054ecfa7bce870751ea1b9?src=linkedin_recruiter

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