QuietLab

European Union (Remote)

Creative Strategist at QuietLab

REMOTE MID
Posted about 17 hours ago
QuietLab logo

Company snapshot

QuietLab

QuietLab specializes in providing an effective anti-snoring mouthpiece designed to reduce snoring by gently advancing the lower jaw to widen the airway, thereby improving sleep quality and promoting peaceful nights.

Health & Wellness B2C
Founded
2020

Quick Summary

Role Overview

QuietLab is seeking a creative lead to own the strategy and execution of seven-figure monthly ad spend for science-backed sleep products. This role involves managing the full creative loop from market research and copywriting to data analysis and iteration.

Key Responsibilities

  • Conduct weekly research on customer insights and competitor ads to find new creative bets
  • Write persuasive direct response copy for hooks short form VSLs and image ads
  • Develop sharp creative briefs for editors and review videos until they are launch ready
  • Analyze performance data and fatigue signals to scale or iterate on existing ads
  • Execute constant hook tests and variations based on weekly performance learnings
  • Integrate AI tools like Claude into daily research copywriting and analysis workflows

Requirements Snapshot

  • Native level English skills to emotionally resonate with US consumers
  • Proven track record of direct response ads generating seven figure results
  • Strong ability to translate performance data into actionable creative hypotheses
  • Proficiency in using AI tools for research and content creation
  • Experience working in fast paced high output environments with direct feedback

Expected Impact

You will take full autonomy over a product creative strategy and drive significant growth by scaling profitable ad spend. Within the first sixty days you are expected to have multiple successful ads gaining traction against testing benchmarks contributing directly to the brands journey toward nine figure revenue.

A DesignJobs.World summary of the employer's posting, written to highlight scope, requirements, and fit (AI-assisted, human-reviewed). For full details, see the description below.

Job Description

Quick OverviewCompetitive base salaryAd spend share bonus on your pod's adsFull-time, in-house, fully remote, flexible PTOReal ownership: your pod, your bets, measured by results — not hoursAccess to 9-figure mentors and 8-figure playbooksYearly team retreats and travel across the whole worldQuietLab products for you and your familyA-Player only environment

About QuietLabWe believe modern life breaks sleep — so we fix it, with science-backed, problem-solving sleep products that give people back their energy. We scaled to 8 figures fast, and now we're going to 9 even faster. We're building the most talked-about sleep brand in the world — a movement powered by great products and great marketing.

The OpportunityOwn the creative bets behind seven-figure monthly ad spend for an entire product.You'll own the creative bets behind seven-figure monthly ad spend. In your pod, you run the full loop: research the market, pitch evidence-backed hypotheses and ideas, write the scripts, brief the editors, review the videos, and turn performance data into your next bet.If you love direct response, thrive in data, and want an uncapped performance upside — this is your seat.

Responsibilities

Research & IdeationWeekly research on customers (VOC, surveys), competitors, and winning ads to find your next creative betsTurn insight into evidence-backed hypotheses — never a guess

Direct Response CopywritingWrite hooks, short-form VSLs, image ads, and native-style adsWrite persuasive copy that follows our compliance guidelines

Briefing & Video ReviewWrite briefs sharp enough that editors nail it in minimal cyclesReview every video until it's launch-ready

Data & LearningsAnalyze performance and fatigue signals: kill, scale, iterate, or exploreRun constant hook tests and variations; weekly learnings feed everything you ship nextUse AI (Claude) as a real tool daily — research, copywriting, analysis, ideation

Who You AreNative-level English, written and spoken — your copy must emotionally resonate with US consumersProven record of DR ads that generated 7-figure resultsStrong at research and VOC — customer data, surveys, competitor adsSkilled at translating performance data into briefs and creative hypothesesStrong at using Claude (or equivalent AI) across your workflowGreat at giving and receiving direct feedbackThrive in a fast-paced, high-output environmentA missionary, not a mercenary — you want to help change how the world sleeps and build with us for years, not quarters

Bonus PointsShort-form VSL creationSystematic hook testing and variation experienceLanding page creationFamiliarity with Triple Whale

What Success Looks LikeWeek 1: Full grasp of our products, creative library, and audience — plus your first list of creative bets from auditing our winners and losers - you will be guided by our Creative LeadWeek 2: Your first variations live on existing winners; your first ads scripted, briefed, and in production - you will be guided by our Creative LeadDay 30: Multiple ads you ideated shipped, including at least 2 new ads live. You now operate in full autonomy and gained trust through the ideas you pitched.Day 60: At least one of your ads gaining traction at our testing benchmarks

Our Core Values"Rules are for people who have no values."

Customer Centricity: We work from the customer backwards. They know. We make no assumptions.Excellence: We are the 0.1%. Good enough is never enough.Simplicity: We challenge the status quo and strip the non-essential. AI first, always.Integrity: We do the right thing, even when no one is watching.Urgency: We move fast — not with haste, but with control. The deadline is always ASAP.

CompensationCompetitive base salaryAd spend share bonus on your pod's ads — the more profitable spend your creatives drive, the more you earnClear KPIs and metricsFully remote with flexible PTOYearly team retreats and travelQuietLab products for you and your familyAccess to 9-figure mentors and 8-figure playbooks

Hiring ProcessComplete our application form belowScreening call — your background and how you operateIn-depth interview — experience, systems, decision-makingPaid trial task — a real exercise on our real avatar; show us how you moveOffer proposal call with the CEO/Founder

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