Creative Strategist — DTC E-CommerceBuild concepts. Study winners. Scale creative that moves millions in ad spend.
JOB SNAPSHOTWe’re a high 8-figure DTC brand approaching $150K/day in ad spend across all channels, with a path toward a $100M run rate.We’re looking for a Creative Strategist who can turn customer psychology, performance data, and sharp creative instincts into a consistent pipeline of ad concepts worth testing at scale.You’ll work directly under a Senior Creative Strategist, gaining hands-on exposure to millions in monthly spend while developing the judgment required to eventually run creative at scale yourself.This is not a role for someone who wants templates and instructions. It’s for someone who wants volume, feedback, responsibility, and rapid improvement.
ABOUT THE COMPANYWe’re building one of the fastest-scaling DTC brands in our category. Creative is one of our biggest growth constraints, and we’re already deploying serious capital into paid acquisition.Your job is to help produce enough high-quality creative thinking to keep scaling spend profitably.You’ll work with marketers who move quickly and expect creative decisions to be backed by performance data, customer psychology, and market insight.
THE ROLEYour primary outcome is simple:Develop a consistent volume of high-quality creative concepts that help us scale the ad account.You’ll research customers and markets, develop concepts and angles, write briefs and scripts, collaborate with production, and analyze performance to understand why ads win or lose.AI is a core part of the workflow. Claude, ChatGPT, Gemini, Manus and other AI tools are used daily for research, ideation, copy development, analysis and iteration.The goal isn’t to produce mediocre ideas faster. It’s to use every tool available to develop better ideas, faster and improve continuously from feedback.
RESPONSIBILITIESDevelop creative concepts every week using customer psychology, market research, competitive intelligence and performance data.Turn concepts into clear, executable briefs and scripts for production teams.Analyze winning and losing ads to identify hooks, angles, mechanisms, formats and psychological drivers.Iterate quickly based on feedback and results rather than becoming attached to ideas.Use AI throughout research, ideation, copywriting, analysis and creative iteration.Identify what to say, who to say it to, and why that person should care.Your job isn’t simply to “make ads.” Your job is to develop the creative judgment required to consistently find what works.
WHAT SUCCESS LOOKS LIKEYou’re winning when:You consistently hit required creative concept volume.Concepts have a clear audience, problem, angle and reason to care.Hooks and opening seconds are strong enough to earn attention.Briefs give production teams clarity.You can explain why an ad worked or failed.You turn performance data into stronger iterations.Your creative judgment improves month over month.Your work contributes to ads capable of absorbing meaningful spend.We care about output, but even more about whether your judgment gets sharper as your output increases.
REQUIRED EXPERIENCEThis role is best suited to someone with existing Creative Strategy experience who wants exposure to significantly higher volume and spend.You should have:Experience as a Creative Strategist for an e-commerce/DTC brand.Experience working for or closely with a 7–9 figure brand.Strong direct-response copywriting knowledge.Strong understanding of marketing fundamentals and human psychology.Ability to break down why an ad won or flopped.Experience using AI tools in your daily workflow.Professional English communication skills.Ability to take feedback and iterate extremely quickly.You should genuinely enjoy studying ads. We’re looking for someone who can become obsessed with getting better at performance creative.
TOOLS / ENVIRONMENTOur stack includes or may include:ClaudeGeminiManusChatGPTClaude Code — idealNotion — idealAtria — idealFrame — idealTrendTrack — idealYou don’t need to be an expert in every tool, but you must learn new systems quickly and use AI every day.
Working hours: 9:00 AM–5:00 PM EST, subject to variation.This role requires real focus. Candidates should have fewer than two active clients, with one or zero strongly preferred.
COMPENSATION & BENEFITSCompensation: $3,000–$5,000, based on experience and fit.You’ll also receive direct exposure to creative operating at significant paid-media scale.You’ll get:Direct mentorship and feedback.Millions in monthly ad spend against which concepts can be tested.A high-performance marketing team that challenges your thinking.Rapid feedback loops between ideas and market results.A clear opportunity to develop toward Senior Creative Strategist responsibilities.
HIRING PROCESSOur process is designed to test how you actually think about creative.Application → Interview → 1–2 Hour Creative Test → Final Review → OfferWe’re hiring ASAP.WHO THRIVES HEREYou’ll thrive if you:Are proactive without needing constant direction.Move fast and iterate quickly.Are obsessed with improving your creative judgment.Love studying ads, customers, copy and psychology.Use AI naturally.Can separate your ego from your ideas.Want your work tested against serious ad spend.See losing ads as information for the next iteration.Want responsibility to increase as your ability increases.
WHO WILL STRUGGLEThis probably isn’t for you if you:Need detailed templates before starting.Wait for instructions instead of finding the next useful move.Take creative feedback personally.Produce ideas without understanding customer psychology.Focus on making ads look good rather than perform.Rarely use AI.Want to juggle several clients alongside this role.Prefer slow environments with long feedback cycles.
This is a high-output learning environment. The upside is enormous for someone who wants to become exceptional at performance creative. The pace will be uncomfortable for someone who doesn’t.
APPLICATIONIf you already understand performance creative but want to develop your judgment at a level where millions in ad spend are validating your ideas, we want to hear from you.Come prepared to show us creative you’ve worked on and explain why you believe it worked—or why it didn’t.
👉 Apply here: https://forms.gle/wuFHPg2oGtjjmeX29We’re not looking for someone to fill a creative calendar. We’re looking for someone who wants to learn how to scale an ad account through better creative.Please note: Due to the volume of applications received, only shortlisted candidates will be contacted.
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