Head of Creative Direction (m/w/d) // hybrid at E. Breuninger GmbH & Co.

The role

As a Head-Level Creative Director, you will define and evolve the creative signature of Breuninger across fashion, beauty, and lifestyle. You translate brand strategy into a consistent, high-end presence across all digital and physical touchpoints.

What you'll do

• Define creative guidelines for imagery and design across all touchpoints
• Provide disciplinary and functional leadership to interdisciplinary creative teams
• Oversee the ideation process from strategic development to activation
• Maintain premium brand standards in campaigns and e-commerce content
• Integrate AI-driven tools into content production and quality assurance
• Partner with executive stakeholders to translate business requirements into creative

What you'll bring

• Significant experience in senior creative leadership positions
• Portfolio demonstrating high-quality work in the luxury or fashion sector
• Expertise in omnichannel communication and visual storytelling
• Proficiency in managing classical and AI-supported productions
• Excellent communication skills in German and English

Your impact

You will shape the future of the Breuninger brand by ensuring a distinctive and premium experience for customers across all platforms. Your leadership will modernize creative production through AI integration while maintaining the high standards of a luxury market leader.