Performance Creative Specialist at ShopBack

The role

The Performance Creative Specialist joins the US Marketing team in Austin to support paid marketing efforts through creative production and analysis. This hands-on role involves creating and editing ad assets for social and search platforms while collaborating with the Growth Marketing team to optimize performance.

What you'll do

• Create and edit static and video ad creative for social and search campaigns.
• Adapt creative across formats and placements based on performance and campaign needs.
• Partner with Growth Marketing to translate performance metrics into creative takeaways.
• Run creative testing including A/B variants and hooks to identify resonant content.
• Maintain a creative calendar and asset library to keep campaigns stocked with content.
• Ensure all creative reflects brand voice while adapting to platform best practices.

What you'll bring

• Two to four years of experience in content creation or performance marketing.
• Hands-on experience with design tools like Canva or Adobe Creative Suite.
• Ability to use performance data to inform creative decisions.
• Strong eye for visual and written brand consistency across multi-format campaigns.
• Detail-oriented and organized approach to managing multiple concurrent requests.

Your impact

The specialist will drive the effectiveness of ShopBack's paid marketing campaigns by delivering high-quality, data-informed creative assets. By bridging the gap between design and performance analytics, they will help scale the brand's presence in the North American market through optimized ad spend and improved conversion rates.