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ShopBack

Texas

Performance Creative Specialist

ON-SITE MID
Posted 2 days ago
ShopBack logo

Company snapshot

ShopBack

ShopBack is Asia Pacific’s top shopping platform, offering cashback, discounts, and PayLater services to over 38 million users across ten markets. Shop smarter, save more, and earn rewards with ShopBack! 🛍️💰

E-commerce B2C Technology Information Technology & Services
HQ
Singapore
Team size
1K-5K
Founded
2014
LinkedIn Twitter Facebook

Quick Summary

Role Overview

The Performance Creative Specialist joins the US Marketing team in Austin to support paid marketing efforts through creative production and analysis. This hands-on role involves creating and editing ad assets for social and search platforms while collaborating with the Growth Marketing team to optimize performance.

Key Responsibilities

  • Create and edit static and video ad creative for social and search campaigns.
  • Adapt creative across formats and placements based on performance and campaign needs.
  • Partner with Growth Marketing to translate performance metrics into creative takeaways.
  • Run creative testing including A/B variants and hooks to identify resonant content.
  • Maintain a creative calendar and asset library to keep campaigns stocked with content.
  • Ensure all creative reflects brand voice while adapting to platform best practices.

Requirements Snapshot

  • Two to four years of experience in content creation or performance marketing.
  • Hands-on experience with design tools like Canva or Adobe Creative Suite.
  • Ability to use performance data to inform creative decisions.
  • Strong eye for visual and written brand consistency across multi-format campaigns.
  • Detail-oriented and organized approach to managing multiple concurrent requests.

Expected Impact

The specialist will drive the effectiveness of ShopBack's paid marketing campaigns by delivering high-quality, data-informed creative assets. By bridging the gap between design and performance analytics, they will help scale the brand's presence in the North American market through optimized ad spend and improved conversion rates.

A DesignJobs.World summary of the employer's posting, written to highlight scope, requirements, and fit (AI-assisted, human-reviewed). For full details, see the description below.

Job Description

Our Journey

The ShopBack Group is Asia-Pacific’s leading shopping, rewards, and payments platform, serving over 20 million active members across 13 markets. In 2025, the Group continued its global growth with its expansion into North America. Driven by the vision to make every day more rewarding, ShopBack is dedicated to saving members money and time, and delivering delight every day. The platform also enables merchants and brands to engage with their members in a cost-effective manner. Founded in 2014, ShopBack now powers over US$5.5 billion in annual sales for over 20,000 online and in-store partners, and has rewarded shoppers with more than US$900 million (over S$1 billion) in Cashback to date. Through its innovative offerings, ShopBack continues to create value for both members and merchants. Notably, its payment solution, ShopBack Pay, offers members a convenient and rewarding payment option at checkout.

About the Role

We're looking for a Performance Creative Specialist to join our growing US Marketing team in Austin, supporting our Paid Marketing efforts. In this role, you'll create and edit the ad creative that powers our paid social and paid search campaigns, and work closely with our Growth Marketing team to understand how that creative performs so we can do more of what works.

This is a hands-on role suited to someone in their career who's equal parts creative and curious about the numbers behind the work.

What You'll Own

  • Create and edit ad creative (static, video, and copy) for paid social and paid search campaigns across channels like Meta, TikTok, and Google

  • Adapt creative across formats and placements, iterating quickly based on performance and campaign needs

  • Partner with Growth Marketing to understand creative performance, pulling basic metrics (CTR, CPA, conversion rate) and translating them into clear takeaways

  • Run creative testing (A/B variants, hooks, formats) to identify what resonates and feed learnings back into future briefs

  • Maintain a creative calendar and asset library, keeping campaigns stocked with fresh, on-brand content

  • Ensure all creative reflects ShopBack's brand voice and visual guidelines while adapting to each platform's best practices

  • Support other partnership campaigns with paid creative as needed

  • Take on ad-hoc creative and marketing projects as priorities shift

Essentials to Succeed

  • Ideally 2 to 4 years of experience in content creation, paid social/performance marketing, or design.

  • Hands-on experience with design or editing tools (e.g. Canva, Adobe Creative Suite, CapCut) for both static and video content

  • Comfortable reading basic performance data and using it to inform creative decisions, not just making things look good

  • Strong eye for visual and written brand consistency across fast-moving, multi-format campaigns

  • Detail-oriented, organized, and able to manage multiple concurrent creative requests against deadlines

  • A collaborative team player who works well across functions (Growth, BD, Design)

  • Genuine interest in e-commerce, cashback, or rewards is a plus

  • Familiarity with AI tools for creative ideation, editing, or workflow is a plus

ShopBacker Traits

  • Agency - We take ownership and act, rather than waiting for permission. When something's blocking progress, we find a way through it and follow through until it's done.
  • Judgement - We aim for high-impact decisions, not just easy wins, and we put the bigger picture ahead of individual interests. That means moving quickly and confidently, while staying thoughtful about when a call really matters.
  • Learning Velocity - We pick up new skills fast and let go of old habits just as quickly when something better comes along. We benchmark ourselves against the best and keep raising our own bar.
  • Tenacity - We stay in it when things get hard, keeping a level head under pressure. We debate openly before deciding, then commit fully — and support each other along the way.

What's in it for ShopBackers

  • Career growth opportunities to take on greater challenges that help you realise your ambitions.
  • Be part of a winning team on a journey to global scale.
  • Competitive compensation based on performance.
  • Candid, open, and collaborative culture where feedback is valued.
View Original Job Post

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