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Creative Marketing Specialist - PPC/ Paid Social (m/w/d)

FULL TIME ON-SITE MID
Posted about 1 month ago

Role Overview

This role is responsible for managing and steering the creative production process for various ad formats across all performance marketing channels and external partnerships. You will collaborate closely with marketing stakeholders to prioritize the production of efficient concepts based on KPIs. A key focus is to design a structured creative testing strategy for paid campaigns to continuously maximize performance.

Key Responsibilities

  • Manage the creative production process for various ad formats across all performance marketing channels.
  • Collaborate with marketing stakeholders to prioritize efficient concepts based on key performance indicators.
  • Design and implement a structured creative testing strategy for paid campaigns to maximize performance.
  • Support the scaling of new creative productions through the targeted use of tools like AI.
  • Holistically measure, analyze, and evaluate ad performance across all channels.
  • Stay up-to-date with advertising trends, techniques, and best practices.

Requirements Snapshot

  • You bring 2-3 years of experience in performance marketing and creative production.
  • You have a strong interest in storytelling, visual, and motion design.
  • You can confidently propose and discuss new ideas and communicate creative concepts.
  • You possess excellent analytical skills and a data-driven approach to work.
  • Fluency in both English and German is required for this role.

Expected Impact

This role will significantly contribute to maximizing the performance of paid campaigns by designing and implementing structured creative testing strategies. By holistically measuring and analyzing ad performance across all channels, you will identify promising communication strategies that drive continuous growth and impact customer lives within a fast-growing FinTech startup.

This summary was generated from the original job posting (AI-assisted, human-reviewed). For full details, visit the company's site.

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