Creative Marketing Specialist - PPC/ Paid Social (m/w/d)

FULL TIME ON-SITE MID
Posted about 1 month ago

Role Overview

This role involves managing the creative production process for various ad formats across all performance marketing channels. The individual will design and implement structured creative testing strategies to continuously maximize campaign performance. This position requires close collaboration with marketing stakeholders and data-driven analysis to identify promising communication strategies.

Key Responsibilities

  • Manage and control the creative production process for various ad formats across all performance marketing channels.
  • Collaborate closely with marketing stakeholders to prioritize the production of efficient concepts based on KPIs.
  • Design a structured creative testing strategy for paid campaigns to continuously maximize performance.
  • Support the scaling of new creative productions through the targeted use of tools like AI.
  • Measure, analyze, and evaluate ad performance holistically across all channels to identify promising communication strategies.
  • Stay up-to-date with advertising trends, techniques, and best practices.

Requirements Snapshot

  • Possess 2-3 years of experience in performance marketing and creative production.
  • Demonstrate a strong interest in storytelling, visual, and motion design.
  • Exhibit excellent analytical skills and a data-driven approach to work.
  • Be fluent in both English and German for effective communication.
  • Show confidence in presenting and discussing new creative ideas and concepts.

Expected Impact

The successful candidate will significantly contribute to maximizing ad performance and identifying promising communication strategies across all channels. By effectively managing creative production and implementing robust testing strategies, this role will drive continuous improvement in paid campaigns. This will directly influence the company's growth as a leading Fintech startup by creating innovative services that positively impact customers' lives.

This summary was generated from the original job posting (AI-assisted, human-reviewed). For full details, visit the company's site.

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