Sr. Designer, Creative Systems at SimplePractice

The role

As a Senior Designer of Creative Systems, you will join the Creative team to develop and maintain scalable design systems that enhance efficiency and brand consistency. Reporting to the Associate Creative Director, you will translate creative strategy into practical components and frameworks used across the entire organization.

What you'll do

• Create and maintain scalable design systems and component libraries across web and marketing channels.
• Translate brand principles and creative direction into flexible modular frameworks.
• Build intuitive self-service tools and templates for cross-functional partners to use independently.
• Develop clear documentation and usage guidelines to ensure system adoption and health.
• Identify opportunities to standardize creative workflows and solve recurring design challenges.
• Explore and integrate AI technologies to improve system scalability and content production.

What you'll bring

• At least five years of experience in design systems or visual design.
• Expert proficiency in Figma including variables, design tokens, and advanced prototyping.
• Proven ability to translate high-level creative direction into repeatable design solutions.
• Strong interest and experience in AI-assisted design and creative workflows.
• Excellent communication skills for presenting complex systems to diverse audiences.

Your impact

You will transform how the organization produces creative work by establishing a cohesive ecosystem of templates and components that reduce repetitive tasks. Your work will empower non-designers to create on-brand materials independently while ensuring a high bar for craft across all digital touchpoints. By integrating AI and automation, you will significantly scale the team's output and maintain long-term system health through robust governance.