IFS

Colombo

Senior Brand Designer (IGT1)

ON-SITE SENIOR
Posted 14 days ago

Quick Summary

Role Overview

This role leads the creative development and execution of integrated marketing campaigns to support brand awareness and demand generation. You will develop scalable visual systems and campaign identities across various digital and physical touchpoints. The position involves translating complex business concepts into engaging brand experiences while mentoring junior designers.

Key Responsibilities

  • Lead the creative development of integrated marketing campaigns across multiple channels
  • Develop scalable visual systems and campaign identities for digital and physical platforms
  • Partner with stakeholders to align creative strategies with business objectives
  • Design branding and experiential graphics for major global events and conferences
  • Steward the evolution of the company visual identity and design standards
  • Mentor junior designers and collaborate with external agencies and production partners

Requirements Snapshot

  • Eight or more years of experience in brand design or integrated marketing
  • Proven expertise in branding digital marketing and experiential design
  • Advanced proficiency in Adobe Creative Suite and familiarity with motion design
  • Experience leveraging AI powered creative tools to accelerate production workflows
  • Strong communication skills for presenting concepts to executive stakeholders

Expected Impact

You will drive the visual evolution of the brand by creating differentiated experiences that simplify complex financial concepts for a global audience. Your leadership in strategic initiatives and major events will strengthen brand awareness and demand generation. By integrating AI enabled workflows and mentoring the team you will improve creative efficiency and maintain high standards of craftsmanship.

This summary was generated from the original job posting (AI-assisted, human-reviewed). For full details, see the description below.

Job Description

Job Description

  • Lead the creative development and execution of integrated marketing campaigns that support brand awareness, demand generation, customer engagement, and product marketing initiatives.
  • Develop scalable visual systems and campaign identities that extend across digital, social, web, presentations, events, video, advertising, and customer communications.
  • Create compelling visual solutions that translate complex business and financial concepts into clear, engaging, and differentiated brand experiences.
  • Partner with marketing, product marketing, events, communications, and executive stakeholders to develop creative strategies that align with business objectives and audience needs.
  • Lead the visual development of Kyriba's largest strategic initiatives, including major campaigns, thought leadership programs, product launches, customer conferences, sales meetings, and executive events.
  • Design and execute branding for key global events, including environmental graphics, signage, presentations, event campaigns, and attendee-facing experiences.
  • Contribute to the evolution and stewardship of Kyriba's visual identity, design standards, and brand systems.
  • Present creative concepts and strategic recommendations to stakeholders while providing thoughtful rationale and guidance throughout the creative process.
  • Collaborate with external agencies, freelancers, production partners, and vendors to ensure creative excellence and consistency across all deliverables.
  • Mentor junior designers and contribute to a culture of creativity, collaboration, and continuous improvement.
  • Explore emerging creative technologies, AI-enabled workflows, and industry trends to drive innovation and improve team efficiency.
  • Maintain exceptional standards of quality, craftsmanship, and attention to detail across all creative output.

Qualifications

  • 8+ years of experience in brand design, campaign development, visual communications, or integrated marketing design within an agency or in-house creative team.
  • Proven experience developing strategic marketing campaigns that span multiple channels and customer touchpoints.
  • Strong portfolio demonstrating expertise in branding, campaign development, digital marketing, presentations, and experiential design.
  • Experience developing visual identities and creative systems for major events, conferences, or experiential marketing initiatives.
  • Exceptional understanding of visual storytelling, typography, layout, design systems, and brand strategy.
  • Strong conceptual thinking skills with the ability to transform business objectives into compelling creative solutions.
  • Advanced proficiency in Adobe Creative Suite, including Illustrator, Photoshop, and InDesign.
  • Experience with motion design and Adobe After Effects is highly desirable.
  • Experience leveraging AI-powered creative tools and workflows to accelerate ideation, production, and content creation.
  • Strong communication, presentation, and stakeholder management skills.
  • Ability to manage multiple high-profile projects simultaneously in a fast-paced environment.
  • Willingness to work during NA hours.

Additional Information

We champion flexibility and hybrid work options to support varying lifestyles and personal needs. At the same time, we value the power of in-person collaboration to build community, spark innovation, and strengthen connections. Our approach ensures you can work in ways that suit you best while still engaging with colleagues to share ideas and grow together. #LI-Hybrid #LI-DNP 

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