Hinge Health

San Francisco

Sr. Lead Creative Ops

FULL TIME REMOTE SENIOR
Posted 19 days ago

Quick Summary

Role Overview

The Senior Lead of Creative Ops drives operational excellence for the Growth Creative team by coordinating program management and resourcing. This role focuses on scaling AI-powered efficiency tools and establishing strategic cross-functional partnerships to ensure high-quality delivery. You will report to the Creative Director of Growth and partner closely with Marketing and Brand leadership.

Key Responsibilities

  • Manage capacity planning and project resource allocation for the creative team
  • Coordinate and screen marketing creative briefs to ensure they are sprint ready
  • Track all deliverables and timelines using Asana to monitor team output
  • Oversee vendor management and growth operations for direct mail and email production
  • Analyze operational metrics bi-weekly to surface improvement recommendations to leadership
  • Operationalize AI tools and automation processes to increase creative efficiency

Requirements Snapshot

  • Eight or more years of experience in creative operations or program management
  • Proven track record of building and improving operational systems for creative teams
  • Proficiency with project management platforms and design tools like Asana and Figma
  • Experience implementing AI tools or automation initiatives within a marketing context
  • Strong data fluency with the ability to track KPIs and maintain dashboards

Expected Impact

You will transform the creative engine by establishing rigorous operational systems that increase efficiency and output quality. By scaling AI-powered tools and optimizing cross-functional workflows, you will enable the creative team to focus on high-value work. Your data-driven insights will directly inform resourcing decisions and strategic planning for the growth marketing organization.

This summary was generated from the original job posting (AI-assisted, human-reviewed). For full details, see the description below.

Job Description

About the Role

We are seeking a Senior Lead of Creative Ops to drive operational excellence on our Growth Creative team. In this role, you will coordinate program management, resourcing, capacity planning, and cross-functional tooling — ensuring creative teams and projects deliver consistently and efficiently against business priorities.

You'll lead by owning connected operational initiatives, from project planning to scaling AI-powered efficiency tools to leading strategic cross-functional leadership. You'll establish operational objectives, flag risks early, and continuously improve the systems that keep our creative engine running smoothly. This role reports into the Creative Director of Growth and partners closely with Growth Marketing and Brand, Content & Creative Leadership.

This is an opportunity to bring operational rigor and a proactive mindset to a high-performing creative organization at a company redefining digital healthcare.

Responsibilities

This role will be two fold:

  1. Project Management: Helping creatives get work done

    • Resourcing: Capacity planning, project resource allocation

    • Creative Brief: Coordinate, screen, and prep the Marketing Creative Briefs before kick-offs to be bulletproof & sprint ready

    • Asana Organization: Track every requested deliverable (to track team output volumes), track timelines, project workstreams and timelines.

    • Ad-hoc requests Manage Tier 3 (ad-hoc, miscellaneous requests) and contract designer responsible for delivering these requests

    • Vendor and Growth Operations Coordination: For direct mailer and e-mail production-side deliverables

    • Operational Metrics & Reporting: Monitor operational metrics bi-weekly and analyze them quarterly, surfacing improvement recommendations to leadership.

  2. Process Optimization: Help us constantly improve

    • Ongoing Operational Optimization based on learnings to make the pods and creative teams more efficient over time, keeping the quality bar high.

    • Improve Processes: Operationalize end-to-end working process with XFN teams (tooling, timelines, problem solving), from project conception to delivery

    • Strategic Cross-functional Partnership: Be a strong cross-functional partner to our Marketing teams to ensure they are educated, supported, resourced, and informed in our creative processes

    • AI Tooling & Processes: Operationalizing personalized client videos at scale with our AI tool (Capsule), problem-solving and operationalizing our Direct Mailer and E-mail automation of partnerizations for Client Approved assets. Evaluate, evolve and socialize AI tools and self-serve resources (e.g., Glean agents, Claude agents, Figma Buzz, Bee Free) that free the creative team to focus on high-value work.

 
 

Basic Qualifications

  • 8+ years of experience in creative operations, program management, or a related operational role within a marketing, creative, or agency environment.

  • Proven ability to coordinate execution across multiple workstreams, establishing operational objectives and driving them to completion.

  • Track record of building and improving operational systems (project planning, capacity modeling, brief workflows) for creative teams.

  • Strong experience with creative operations tooling (project management platforms, DAMs, design tools) and evaluating/implementing new technology.

  • Experience with AI tools, automation pilots, or efficiency initiatives within a creative or marketing context.

  • Experience in vendor and agency management, including performance management and budget oversight.

  • Strong data fluency — able to track KPIs, maintain dashboards, and use metrics to inform resourcing and operational decisions.

  • Effective communication skills — clearly able to present operational data, insights and recommendations to senior leadership.

  • Ability to thrive in a high-growth, dynamic environment with shifting priorities, exercising independent judgment in most situations.

Preferred Qualifications

  • Familiarity with AI agent-building and automated operational reporting.

  • Experience managing creative operations in a sprint-based or agile environment.

 
 

About Hinge Health

Hinge Health leverages software, including AI, to largely automate care for joint and muscle health, delivering an outstanding member experience, improved member outcomes, and cost reductions for its clients. The company has designed its platform to address a broad spectrum of MSK care—from acute injury, to chronic pain, to post-surgical rehabilitation—and the platform can help to ease members’ pain, improve their function, and reduce their need for surgeries, all while driving health equity by allowing members to engage in their exercise therapy sessions from anywhere. The company is headquartered in San Francisco, California. Learn more at http://www.hingehealth.com

Culture and Engagement

Hinge Health is an equal opportunity employer and prohibits discrimination and harassment of any kind. We make employment decisions without regards to race, color, religion, sex, sexual orientation, gender identity, national origin, age, veteran status, disability status, pregnancy, or any other basis protected by federal, state or local law.

By submitting your application you are acknowledging we are using your personal data as outlined in the personnel and candidate privacy policy.


Beware of Phishing Attempts: We've noticed an increase in phishing where fraudsters impersonate employees and send fake job offers to steal sensitive information. We'll never ask for financial details during the hiring process and only use "@hingehealth.com" emails. If you receive a suspicious offer, stop communication and report it to the US FBI Internet Crime Complaint Center. To verify an email from our recruiting team, forward it to security@hingehealth.com.

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