Principal Visual Designer - Studio Central at DoorDash

The role

As a Principal Visual Designer at DoorDash, you will join Studio Central to define how brand identity integrates into the product experience across a global portfolio. You will move quickly from concept to execution, setting the craft standards that other designers calibrate against while writing the playbook for design innovation.

What you'll do

• Set design vision and strategy across four internal brands to protect quality and brand integrity
• Build design systems and AI-powered tooling to drive adoption through clear documentation
• Defend the craft bar for brand work from early concept through shipped execution
• Provide creative and technical direction to visual and motion designers through hands-on review
• Ship production-ready assets while maintaining a high standard for both design and code
• Codify emerging brand standards into shared languages and documented systems for the team

What you'll bring

• Portfolio demonstrating world-class creative for both B2B and consumer brand work
• Background in high-growth consumer tech or complex marketplace products
• Prior experience shipping systemic work like brand refreshes or guidelines
• Proven ability to bridge marketing and product through cohesive visual languages
• Experience art directing multidisciplinary teams and designers at scale

Your impact

Your primary impact will be establishing the creative principles and visual systems that unify brand identity across DoorDash, Wolt, Deliveroo, and 7Rooms. By raising the craft ceiling and ensuring a cohesive brand story, you will directly influence the success of product launches and drive revenue across the organization.