Creative at Allwyn UK

The role

As a Creative at Studio 59, you will develop culture-defining and insight-led ideas that connect with millions of people across the UK for The National Lottery. You will work across the entire creative process from strategic thought to final delivery, ensuring all content is bold and social-first.

What you'll do

• Develop creative ideas and executions across campaigns and always-on activity
• Produce high-quality creative assets across multiple channels and formats
• Translate strategic briefs into engaging and on-brand creative output
• Craft sharp copy for campaign headlines and long-form brand stories
• Collaborate with designers and strategists to deliver insight-led ideas
• Maintain high standards of craft and consistency across all brand touchpoints

What you'll bring

• Proven experience as a Creative in an agency or in-house environment
• Strong portfolio demonstrating creative thinking across multiple channels
• Exceptional copywriting and copy-craft skills for various formats
• Deep understanding of brand-led creative and platform-specific requirements
• Ability to work at pace while managing multiple concurrent projects

Your impact

You will play a vital role in strengthening the in-house creative capability of Studio 59, helping to migrate scope from external agencies. By delivering high-quality, audience-led content, you will drive player participation and increase the funds generated for good causes across the UK. Your work will ultimately help shape a single, authentic brand voice for The National Lottery during a major transformation period.