Senior Creative Planner

Role Overview

This role is responsible for developing and executing innovative creative strategies and core concepts for company projects. The position involves translating creative ideas into immersive, commercially viable solutions and planning integrated online and offline marketing campaigns.

Key Responsibilities

• Develop overall creative strategy and core concepts for company projects.
• Transform creative concepts into implementable, immersive, and commercialized solutions based on industry needs.
• Ideate integrated online and offline creative marketing campaigns to enhance user engagement.
• Independently write high-quality, visual creative proposal PPTs, clearly articulating logic, experience flow, and expected outcomes.
• Collaborate closely with clients and internal departments to ensure feasibility and quality of creative solutions.

Requirements Snapshot

• 2+ years of experience in project/event creative strategy or planning.
• Excellent creative ideation and concept refinement abilities.
• Portfolio showcasing at least 3 complete and implemented representative cases with core contributions.
• Understanding and strong interest in visual arts, spatial design, multimedia technology, and social communication.
• Experience with complex/creative projects like expos, music festivals, or brand pop-up events is preferred.

Expected Impact

The expected impact of this job is to drive innovative and engaging creative strategies that lead to successful project execution and enhanced user participation, ultimately contributing to the commercial success and brand visibility of the company's initiatives.

Why Apply

• Opportunity to lead creative strategy and develop impactful "Big Ideas" for diverse projects.
• Chance to work on exciting and complex events, potentially including expos and music festivals.
• Collaborative environment where creative vision is translated into tangible, high-quality outcomes.